01 
Local SEO
Win the map pack in the towns you actually serve. Google Business Profile, citations, local links and review flow.
- Google Business Profile Optimisation
- Local Citations and NAP
- Local Link Building
01 Rank higher. Grow faster.
SEO services in the West Midlands
Six services, run by the person who scoped them. Start with the one that is costing you most, or start with an audit and find out which that is.
Ranking is a consequence, not a service
Nobody buys a ranking. They buy the enquiries that arrive once the right page is in front of the right search, and they stop buying the moment that stops happening. So the work does not start with keywords. It starts with finding out which of four things is actually in your way: Google cannot reach the page, the page does not answer the search, nothing credible points at it, or you are competing in the wrong place entirely.
Those four problems have four different answers and three of them are cheap. Paying for content when indexation is the blocker is the most common way money gets wasted in this industry, and it is also the easiest thing to rule out in an afternoon.
Everything below is scoped in writing, with a fixed monthly figure, before anything starts. You own every account, every page and every asset throughout.
Six services, in the order we would work through them
The order is not arbitrary. A site that works comes before content, content comes before links, and an audit comes before all of it if nobody is sure what is wrong.
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- 02
Technical SEO
Make the site fast, crawlable and understood. Core Web Vitals, schema, indexation and clean migrations.
- Site Speed and Core Web Vitals
- Schema Markup
- Crawl and Indexation
- 03
On-Page and Content SEO
Pages that answer the search properly, written for people and structured for machines.
- Keyword Research
- Content Strategy
- Service Page Optimisation
- 04
Link Building and Digital PR
Earned coverage and relevant links from real West Midlands and trade publications.
- Digital PR Campaigns
- Guest Posting Outreach
- Link Gap Analysis
- 05
E-commerce SEO
Category and product pages that rank, with faceted navigation kept under control.
- Shopify SEO
- WooCommerce SEO
- Magento SEO
- 06
SEO Audits
A prioritised, costed plan you can act on, whether or not you work with us.
- Technical SEO Audit
- Local SEO Audit
- Content Audit
Say the problem, not the service name
Most people arrive with a complaint rather than a brief. Here is which of the six answers which.
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Local SEO
We do not show up outside our own postcode
The map pack is decided by proximity, profile and reviews, not by your homepage
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Technical SEO
The site is slow, or Google is not indexing half of it
Pages that cannot be crawled cannot rank, however well they are written
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On-Page and Content SEO
We rank for the wrong things, or for nothing that sells
A keyword is not a question, and the page has to answer the question
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Link Building and Digital PR
Competitors have links we cannot work out how they got
Earned coverage from real publications, not a directory list
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E-commerce SEO
Products rank, categories do not, and the filters are a mess
Faceted navigation is where most stores quietly lose their crawl budget
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SEO Audits
We cannot tell which of these is actually the problem
Costs less than a month of the wrong work, and tells you what to buy
The order the work actually happens in
Four stages. Nothing in stage three is worth buying until stage one has been done, and we will say so rather than invoice for it.
- 01
Find the blocker
Crawl, index coverage, Core Web Vitals, profile health and the twenty searches that actually matter to you. Two days, and it ends in a written answer rather than a call.
- 02
Fix what is cheap first
Indexation, titles, internal links, profile categories. The work that moves rankings inside weeks goes before the work that takes months, because it pays for the rest.
- 03
Build the pages that sell
One page per thing you sell, per place you sell it, written to answer the search and not to hit a word count. Published in a sequence you can see.
- 04
Earn the links, then compound
Coverage and citations that an editor agreed to, reported monthly against enquiries rather than against a vanity position in a tool.
Who it moves most
Not everyone needs this, and the ones who need it least are usually the ones being sold it hardest.
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Trades and home services
The map pack decides the month. Proximity, review flow and response time move more than anything on the website does.
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Professional and healthcare firms
Long research, governed wording. Depth and provable expertise carry it, inside what you are allowed to claim.
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Manufacturers and B2B suppliers
Technical buyers search by specification. Few searches, long cycles, and every one of them worth having.
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E-commerce and multi-site retail
Category pages and crawl control decide it, with local search mattering only where there is a counter or a showroom.
Questions people ask first
Anything not answered here, ask it on the form. You get a person, not a sequence.
Which service should we start with?
An audit, nearly always. It costs less than a month of the wrong work and it tells you which of the other five is worth paying for. If you already know the answer, say so and we will skip it rather than sell it to you.
Can we buy one service on its own?
Yes. Most accounts need two or three, not six. Where a service will not work without another one, we will say so before you commit rather than after.
How long before any of this shows up in enquiries?
Local SEO moves fastest, often inside eight to twelve weeks. Technical fixes can show within days if indexation was the blocker. Content and links are a six month question. Anyone promising page one in thirty days is selling you something else.
What does SEO actually cost in the West Midlands?
It depends on the size of the site, the number of locations and how much of the work is catching up rather than moving forward. Everything is scoped in writing with a fixed monthly figure before anything starts. No percentage of spend and no surprise overages.
Do you tie clients into long contracts?
Three months to start, because nothing meaningful happens faster than that, then rolling monthly. You own every account and every asset throughout, so leaving costs you notice rather than rankings.
Do you work with agencies as well as direct clients?
Yes, white label on technical SEO, audits and local SEO. The reporting is written so you can put your own name on it, and we do not contact your clients.
Not sure which one you need? That is what the audit is for.
Tell us the site and what is going wrong. You get a written answer inside two working days saying which of the six would move the needle and which would waste your money, whether or not you then hire us.
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